Introduction

To understand the ideal user for the software. Given my limited resources, I created a survey to gather insights from multiple people. To collect responses, I posted the survey in various Facebook groups and forums where I knew people who might have used A/B split testing software or people who may have chosen not to use such software due to encountered issues. Keep in mind that some of the forums were specifically for Framer or Webflow users.

I received 41 submissions to my survey

Survey Questions

Survey Responses

User Personas

Problem Statements